Holidays Boost Sales It is no secret that in the United States, companies love to run sales and promotions around special days, such as holidays. Inserting products and services into traditions surrounding holidays can be an effective way increase sales. The key is to match up messaging for your products and services with holidays that compliment your brand. Think Outside the Christmas Box The…
Here at Social Margarita 360° Marketing we offer marketing consulting and implementation services to businesses all over the country. However we understand that many start ups and small businesses may not be ready to outsource their marketing to a third party. Sometimes it makes more sense for businesses to DIY their marketing. As an Atlanta based agency we noticed that many local Hispanic owned…
LINKEDIN: DESIGNED FOR PROFESSIONALS Most professionals are aware that LinkedIn exists but there is some confusion about what it can really do. Many believe it is just for job seekers and they dismiss it if they are not looking for a job. Others believe it is for professional bloggers so they only use the media when they are researching experts on topics of interest….
When people start a business they often wonder, what is the first thing I should do? The answer is simple but can have serious implications on the future of your company. The first thing you need to do is create a brand; a brand that will define and position the product or service at the heart of your business. According to the American Marketing…
Video is one of the most effective ways to engage consumers and get them to share your content. Yet many business owners hesitate to integrate video media into their marketing because they believe it is cost prohibitive and too time consuming. If you can relate, we want to help you overcome these obstacles. Watch our short video example of a video marketing strategy that is…
Let’s face it, there are a lot of media agencie’s out there. We know it can be difficult to decide which agency is right for you and your business, especially if you have had a bad experience with a media agency in the past. To help you cut through the noise and the hype we have identified three things that you should expect from any…
Margarita Eberline, the founder of Social Margarita 360° Marketing, will be speaking at @Latino iConnect Atlanta, a digital marketing conference for entrepreneurs, professionals and people who want to learn the best practices to unleash the power of Internet’s marketing tools. The event will take place at @Suntrust Plaza 303 Peachtree St NE, Atlanta, GA 30308 Room C-105 (Graden) This Saturday May 13th, at 9am –…
If you have a business page on Facebook otherwise known as a a LIKE page, you may be feeling like Facebook is not your friend. Chances are that even if your content strategy is amazing, you are reaching less than 2% of the people who are following your page. Think about that. If you have 500 followers, only 10 or so followers will see…
We recently had an opportunity to talk about copyright law in our weekly Spanish language program on Radio Información thanks to the insights provided by Barbara Alexander, Esq. Managing Attorney at Alexander Legal LLC. We decided to talk about this topic after running into several local businesses that were violating copyright laws and risking lofty legal penalties without even knowing it. As marketing consultants, we…
We are excited to announce the launch of a new educational resource for Spanish speakers called, “De Todo, Marketing y Medios.” Our educational effort is being launched as a weekly Spanish language program that will air every Tuesday at 12:30OPM Eastern. We will be sharing practical insights on marketing and media topics for listeners via the Radio Información digital signal as well as their Facebook…
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