Your Brand: The Predictor of Success

When people start a business they often wonder, what is the first thing I should do? The answer is simple but can have serious implications on the future of your company. The first thing you need to do is create a brand; a brand that will define and position the product or service at the heart of your business. According to the American Marketing…

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Photography Tips Every Business Owner Needs to Know

With the advent of the internet, quality photography has become increasingly important. Customers often shop products and services online before ever stepping foot in a store. In fact, many customers decide wether to call or visit a business by the images they see on the internet. This means that your customers are probably searching google, Facebook and peruse websites by name to learn more…

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